About
Hello! I’m Ashton
I’m a seasoned marketing pro who thrives on growing brands through powerful storytelling. From automations to segmentation, everything I do is underpinned by narratives that captivate and convert, and always with a customer-first approach.
My professional background includes roles with influential players (Flight Centre), disruptors (Youfoodz) and top-tier agencies (Havas). Having spent much of my career in start-ups has shaped me into both a high-level thinker and a curious deep diver. I’m a creative problem solver and my sweet spot is connecting big, ambitious business goals to the people making it happen day-to-day.
I know my SEM, SEO and CRO like I know like my ABCs and am comfortable wearing many hats, having managed cross-functional teams from marketing to sales and even web development.
I have a genuine passion for helping everyone feel motivated and engaged in what they’re doing, and love creating processes that give people the freedom to be curious and creative.
I’m also a big believer in paying it forward as a mentor and as a regular speaker and panellist at universities, conferences, and wherever they’ll give me a microphone.
